2026-03-25

Sukantha_Bravis

2026寶島包裝節

Project Title:Sukantha_Bravis
Project Category:國際友會作品
Director:ThaiPDA-BRAVIS INTERNATIONAL THAILAND
Design Concept:Sukantha’s packaging was inspired by the owner’s childhood memories—coming home to the comforting sight of their mother making rice crisps with care. This story was developed
into a series of warm, heartfelt illustrations that bring out the personality of the brand.
Each pack features a different moment in the homemade process, reflecting the dedication
behind every bite.
In order to balance the warm & homey feel with a design that honors its 30-year history,
a serif typeface with contemporary details was chosen. Realistic illustrations of the rice crisps
highlight the refined craftsmanship. This combination shapes Sukantha’s identity, deeply rooted
in authenticity and heartfelt flavors.
Beyond the illustrations, other brand elements also highlight the connection between consumers
and the local community, emphasizing the use of the finest locally sourced ingredients.
Sukantha remains a symbol of local pride, authenticity, and the simple joys of home.

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台灣包裝設計協會第九屆第二次會員大會 謹訂於2025年3月15日(星期六) 於桃園綠風草原舉行(桃園市平鎮區長安路216巷168號)
12月號|包給力講堂:邀請永豐餘的周行健總經理和博創的童光印副總探討綠色包材與設計創新。深入了解循環經濟與創新印刷技術如何推動產業發展。
李執行長在數位科技領域擁有25年的豐富經驗,專精於AI應用、XR數位行銷、XR智慧訓練和XR智慧博物館。他目前擔任TAVAR台灣虛擬及擴增實境產業協會理事,是AI應用領域的專家,期待在活動中聽到李執行長的分享和見解。
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